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Training Video: How NGOs can develop Impactful Fundraising Letters that can mobilize donors





Fundraising letters are important starting points for NGOs seeking funding support. However, letters or emails can be easily thrashed as donors receive thousands of them. This training video will provide information about how to plan and draft these letters carefully, what should be its content, how to ensure they get the attention from donors and how to organise responses and follow-up

  • Meaning and Importance of Fundraising Letters
  • Considerations to keep in mind when writing your fundraising letter to donors
  • The Content of the Fundraising Letter
  • Addressing Responses
Jasmine Zik-Ikeorha


The Trainer

Jasmine Zik-Ikeorha has more than 6 years of experience working in the areas of proposal writing, content creation and online course creation, facilitation and delivery. She supports the development and delivery of training courses and training materials for government and non-government officials.


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